Social media strategy

Facebook for Business

Using Facebook for business remains an essential part of any social media strategy. Here, you’ll find all the info you need to make sure you’re doing it perfectly.

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Latest articles

How to Run a Results-Driven Facebook Retargeting Campaign

Facebook retargeting ads help you sell your products to people who have already expressed an interest in your brand. It's a very useful tool.

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Facebook for Business

Top 6 Facebook Marketing Trends to Try in 2022

Looking for the next big platform to promote your business? Questions like “what should I do next?” or “how do I reach more people?” could pop into mind...

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Facebook for Business

How Facebook Video Marketing Can Help Your Business Get More Customers

Video is the most viewed content on the internet today. Facebook has caught on to the trend as well as the platform has started emphasizing video content.

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Facebook for Business

How to Make Interactive Facebook Ads for Business

There are so many ads online, it can be overwhelming for advertisers. One thing that helps to get good results is creating engaging and relevant content.

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Free resources for experienced social media marketers

Free Instagram Audit

Is your Instagram Business account well-optimized? Run an instant audit to find out your score.

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Instant Facebook Audit

Use our fast, free audit to score your Page out of 100 and find out how to improve your performance.

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Omnilink (in bio)

Create and customize your Landing Page for free. Paste your trackable link in your bio, and watch as your traffic flocks to your page!

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Discover our podcast

Every week, Emily interviews top brands, renowned influencers, and hidden agencies with one goal in mind: to understand what happens backstage of their social media strategies.

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Customer stories

Read about how other businesses, agencies and entrepreneurs were able to level up their social media game with the help of powerful analytics and expert strategies.

Inspiration this way

YouTube tutorials

Need a hand using the multiple features Iconosquare has to offer? Wondering how you can use them to maximize your performance on social media? Check out our tutorials on YouTube.

Best practices